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Malcolm G. Schokman MEET THE PHARMACEUTICAL MARKETING THOUGHT LEADERS
Malcolm G. Schokman
Vice President - Asia Pacific Region - Innovara ,INC.
>> on Feb 14-16,2013 and Feb 18-20,2013 READ MORE...
Gary Lyon MEET THE PHARMACEUTICAL MARKETING THOUGHT LEADERS
Gary Lyon
Executive Director - Canada - Innovara ,INC.
>> on March 13-15,2013 READ MORE...
Barri M. Blauvelt MEET THE PHARMACEUTICAL MARKETING THOUGHT LEADERS
Barri M. Blauvelt
CEO & President Innovara,Inc. - Adjunct Faculty, Institute for Global Health University of Massachusetts >> on SEP 23-24,2013 READ MORE...

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Advanced Strategic Marketing - Open Seminar 

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Amr El-Fass, B.Ph.MBA

Amr El-Fass, B.Ph.MBA

CEO – MD ZAD Group
Vice President Innovara® MENA
Certified Master Coach – BCI
Member International Coaching Council


Amr is a pharmacist by education and former senior executive with 14 years experience in multinationals in the Middle East. He started his career in sales with Janssen pharmaceutical Egypt which is a leading European company, At the time of Janssen merge with Cilag to form Janssen-Cilag After the acquisition he was promoted to the business development department, then marketing since 1994.

Amr joined as the franchise manager to establish Abbott business in Egypt in 2001, In April 2006 he was heading the commercial function as head of the commercial department leading a team of senior, middle and junior's managers to achieve corporate goals. He grabbed extensive hands-on experience in virtually every stage of business with multinational approaches, large array of innovative business solutions due to work experience in various countries and segments.

Amr completed his MBA studies, major Marketing in 2002 at the Arab Academy for Science, Technology & Maritime Transport, Advanced Management Institute where he worked as teaching assistant.

Also Instructor at the Canadian International Colleague CIC

Amr was heavily exposed to more than forty international training courses, seminars, symposia in Europe, Middle and Far East. Both corporate trainings along with the academic studies helped him to sharpen his conceptual thinking to provide a solid yet down to earth practical experience in both the consultancy side & in the training arena.

Amr lead his team through the strict requirement to certify Abbott as Class-A affiliate (ISO) in the customer service track. His area of experience includes, Sales and marketing management, Building teams and organizations, Negotiations Management, Business Competitive Analysis, Product Strategic Marketing, Presentation / Communication, Interpersonal soft Skills, Product Design & Development, Leadership practices,Business Development, New launches, CRM & Customer Service. The flavor of his talks lies in practicing what he preaches in relaxing informative seminars. He is currently the Managing Director of ZAD Group and the VP Innovara MENA , looking after human capital development, capacity building and organizational development.

He is a member of Egyptian pharmacy Syndicate and EJB, the Egyptian Junior and the Egyptian Human Resources Management Association EHRMA.

Amr is a certified trainer;

1. Master coach and member in the International coaching council
2. Certified facilitator from the IFC to deliver the Business edge courses.
3. As subject matter expert certified at the human resources recruitment and selection as target selection administrator from DDI

He facilitated sessions regionally in Egypt, Saudi Arabia , Emirates & Morocco and among the clients whom attended his workshops are Archi Touch, Bank De Caire ,CIAC, Raya, Coca Cola , Orascom constrction, Consukurra, Price Water House Coopers, Allam & Sons, Itisalat, Mash Pharma ,linkdotnet,Cemex,Qatar national Gas,Siemens, Kobusch Packaging,Aramex, Canadian International College, Extra Saudi Arabia, Al-Haweia ministry UAE, Masterfoods, Johnson controls international (YORK) , Unilever , Toyota and Moemen group.
He completed 900 training hours to more than 1041 participants to date.

On the social responsibility level, Amr is a founder and board member of Bayan team which is an NGO aimed to train fresh graduates on the soft skills they need to close the gap in the employment market in Cairo, Alexandria and recently in Tanta, the team is currently formed of 60 active members working in four departments, OC, marketing, IT & PR.


Full Name: Amr El-Fass, B.Ph.MBA
Job Title: VP - MENA
Company: Innovara, Inc.
Business Address: Building no.1 Square no. 1184
Sheraton Heliopolis District, Cairo, Egypt.
Tel: + (202) 22 69 02 92
+ (202) 22 66 98 08
Fax: + (202) 22 67 04 43
GSM: + (20)12 212 90 60
E-mail:  This email address is being protected from spambots. You need JavaScript enabled to view it.